Road Runner Corporate Web Site Road Runner is a leading provider of high-speed cable Internet access and online services.
	Road Runner came to Scout for a new corporate Web site design -- one that would reflect the company's new marketing initiatives and broaden the appeal of the site. Scout developed a user-friendly site to appeal to Road Runner's new target market, without alienating the service's "early adopters" and other existing customers. Another goal was to create a site that could be easily maintained by Road Runner's in-house staff. The site's architecture was based on Active Server Pages, the best fit for the client's need to centralize the site's organization and appearance while maintaining the flexibility required for frequent updates and additions. Road Runner also wished to use the site to explain the technology behind high-speed access, while avoiding technical jargon that might overwhelm new users. The site was designed and developed with simplicity in mind. Since the project's completion, Scout has continued to provide Road Runner with development and scripting support for new site features. Return to the Scout Productions Portfolio