NBCC: National Breast Cancer Coalition Visit this Web Site The National Breast Cancer Coalition is the nation's largest breast cancer advocacy group, with more than 600 member organizations and 70,000 individual members and supporters.
	NBCC selected Scout Productions to assist with the redesign of its well-established Web site, www.StopBreastCancer.org. The redesign effort had many purposes, including: to address several target audiences, including advocates, donors, researchers, and the academic world; to increase awareness of NBCC's programs; to improve the site's usability by simplifying navigation and presentational layout; to add dimension to the design; and to preserve NBCC's ability to update the site quickly and easily. For inspiration, Scout was provided with a basic color scheme and samples of NBCC's recently printed materials. Scout created a bold, simple, and easy-to-use design that coordinates with NBCC's current image, improves usability, and widens the site's visual appeal. The home page connects people clearly and boldly to key sections of the site through the use of large images. An improved DHTML-based navigation menu provides easy, site-wide access to every major section and sub-section. To preserve the site's existing ease of maintenance, Scout modified the existing database-driven, ASP (Active Server Pages) based content management system. Changes were made in a way that allowed the site's existing content to flow seamlessly into the new visual design without modification. When the CMS was fully updated, the new design was launched quickly and without interruption to NBCC's ongoing editing and updating efforts. The end result is a step forward for an already exceptional Web site which provides access to a wealth of information for anyone involved in the fight against breast cancer, including breast cancer patients, their friends and families, grassroots activists, researchers, scholars, organizations, state legislators, and members of Congress. The list goes on, as do the many accomplishments of NBCC and its members. Return to the Scout Productions Portfolio